Certification in Google Ads can helps you in enhancing your resume, making you a more attractive candidate for digital marketing positions.

Google Ads Course Overview

Introduction to Google Ads
Account setup and navigation
Understanding Keywords(Keyword research, Negative keywords)
Creating Effective Ads
Ad copywriting best practices
Ad formats (text ads, display ads, etc.)
Understanding bidding strategies
Setting budgets
Campaign settings
Ad group settings
Targeting Options(Geographic targeting, Demographic targeting, Device targeting)
Advanced Features(Remarketing, Dynamic ads, Ad scheduling)
Google Ads Policies and Compliance
Avoiding common policy violations
 

Other Perks

Final Project
Resume Building
Interview preparation
Course Completion Certificate